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Position Details & Responsibilities

A leading equipment dealership in Southern New England is seeking a motivated Regional Sales Representative to manage and grow an established territory. This individual will be responsible for driving sales and rental revenue for new and used crushing, screening, and aggregate processing equipment while developing strong relationships with contractors, aggregate producers, and recycling operations.

The ideal candidate has experience in heavy equipment or capital equipment sales, strong business development skills, and the ability to independently manage a territory. This is a field-based opportunity offering an established market, strong operational support, and uncapped earning potential.

For more information on this position, please contact Kingston Wynn at Herk & Associates:

KingstonW@herkandassociates.com 

Responsibilities

• Develop and grow equipment sales and rental business throughout Southern New England.
• Prospect for new customers and maintain relationships with existing accounts.
• Sell and rent new and used crushing, screening, aggregate processing, and recycling equipment.
• Conduct customer visits, jobsite evaluations, equipment demonstrations, and sales presentations.
• Prepare quotes, negotiate pricing, evaluate trade-ins, and close equipment sales and rental agreements.
• Maintain accurate customer records, sales opportunities, quotes, and transactions using CRM and ERP systems.
• Monitor regional construction activity, aggregate market trends, competitor products, and pricing.
• Develop strong product knowledge through manufacturer and dealership training.
• Collaborate with Parts, Service, and other sales personnel to provide comprehensive customer support.
• Represent the company at regional trade shows, industry events, and networking opportunities.
• Manage assigned company equipment and maintain a professional presence throughout the territory.

Qualifications

• Minimum of 1 year of capital equipment, heavy machinery, construction equipment, or aggregate equipment sales experience required.
• Experience with crushing, screening, aggregate processing, or recycling equipment strongly preferred.
• Proven ability to prospect, develop new business, negotiate, and close sales opportunities.
• Strong understanding of heavy equipment applications and customer needs.
• Established relationships with contractors, aggregate producers, or recycling operations are a plus.
• Excellent communication, relationship-building, and organizational skills.
• Self-motivated, results-driven, and comfortable working independently in a field-based sales role.
• Proficiency with Microsoft Office and experience using CRM or ERP systems.
• Experience with Microsoft Dynamics 365 Business Central or similar platforms is a plus.
• High school diploma or equivalent required; bachelor's degree preferred.
• Valid driver's license with a clean driving record.
• Willingness to travel up to 50% throughout the assigned territory.