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Position Details & Responsibilities

A leading provider of material handling equipment, industrial solutions, and related services is seeking a Regional Sales Manager to lead and grow its sales operations across Northern Wisconsin. This role is responsible for driving revenue growth, developing a high-performing sales team, and executing strategic initiatives to expand market presence.

This is a leadership position focused on coaching, accountability, and building a strong sales culture while maintaining close alignment with customer needs and organizational goals.

Responsibilities:

• Lead, coach, and develop a team of Account Managers and field sales representatives
• Drive regional sales performance by setting goals, monitoring progress, and holding the team accountable
• Develop and execute strategic sales plans to grow market share and expand the customer base
• Recruit, train, and onboard new sales team members as needed
• Work closely with sales team members to build territory plans and achieve individual and team targets
• Manage key customer accounts and support major sales opportunities
• Collaborate with marketing and leadership teams on campaigns and business initiatives
• Ensure strong alignment between sales, service, and aftermarket departments
• Participate in trade shows, customer events, and industry activities
• Monitor market trends, competitor activity, and customer needs to adjust strategy
• Provide regular reporting and updates to leadership on sales performance and forecasts

For more information on this position, please contact Kingston Wynn at Herk & Associates:

KingstonW@herkandassociates.com 

Qualifications

• Bachelor’s degree in business, sales, marketing, or related field preferred
• Proven experience in sales leadership within material handling, industrial equipment, or a related industry
• Strong knowledge of powered industrial equipment and related markets
• Demonstrated ability to lead teams, drive performance, and achieve sales targets
• Excellent communication, presentation, and interpersonal skills
• Strong organizational and strategic planning abilities
• Proficiency with CRM systems and Microsoft Office
• Ability to manage multiple priorities in a fast-paced environment