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Position Details & Responsibilities

A leading equipment dealership organization is seeking a high-energy Regional Sales Manager to lead and develop a multi-location sales organization across the Southeast. This is a key leadership role responsible for driving market share growth, improving sales performance, developing sales talent, and creating a culture of accountability and customer focus throughout the region.

The ideal candidate will be a passionate sales leader with experience in the heavy equipment, construction equipment, compact equipment, rental, or related industries. This individual must be comfortable leading a large team, coaching underperforming territories, and implementing strategies to increase market penetration and revenue growth.

This role will oversee multiple branch locations throughout South Carolina, North Carolina, and Tennessee.

Responsibilities

• Lead, coach, and develop a team of approximately 15-16 sales professionals across multiple branch locations
• Drive market share growth throughout the region by implementing strategic sales initiatives and territory development plans
• Establish performance expectations, accountability measures, and sales processes that support long-term growth
• Recruit, mentor, and develop high-performing sales talent while addressing performance gaps as needed
• Partner with branch leadership to improve sales execution, customer engagement, and operational alignment
• Analyze territory performance, competitive activity, and market opportunities to identify areas for growth
• Support key account development and maintain relationships with major customers throughout the region
• Monitor sales pipeline activity, forecasting, and business development efforts to ensure targets are achieved
• Promote a culture focused on teamwork, accountability, customer service, and continuous improvement

For more information on this position or the full job description, please contact BG Aguirre at Herk & Associates:

BGAguirre@herkandassociates.com 

Qualifications

• Previous Sales Manager, Regional Sales Manager, or multi-location sales leadership experience required
• Heavy equipment, construction equipment, compact equipment, equipment rental, agricultural equipment, or related industry experience required
• Proven success leading, developing, and motivating large sales teams
• Strong coaching and mentoring abilities with a passion for developing people
• Demonstrated ability to improve market share, increase sales performance, and execute growth strategies
• Experience managing sales forecasting, pipeline development, and territory planning
• Strong business acumen with the ability to analyze sales performance and market trends
• Excellent communication, leadership, and relationship-building skills
• High-energy, self-motivated leadership style with a hands-on approach to team development
• Ability to travel regularly throughout the assigned region