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Position Details & Responsibilities

A growing equipment rental organization is seeking an experienced Store Manager to oversee operations across two locations on California’s Central Coast. Functioning much like a General Manager for the local market, this individual will have responsibility for sales growth, operations, profitability, fleet performance, customer relationships, and team leadership across both stores.

This role requires a hands-on, sales-driven leader who can develop new business, strengthen existing customer relationships, and ensure both locations operate efficiently and profitably.

Responsibilities

• Lead day-to-day operations and overall performance across two equipment rental locations
• Drive sales growth and new business development throughout the local market
• Build relationships with contractors, construction companies, and other equipment rental customers
• Establish revenue and profitability goals and hold teams accountable for results
• Manage P&L performance, budgets, expenses, staffing, and operational KPIs
• Lead, coach, and develop employees across sales, rental, service, yard, and delivery functions
• Monitor rental fleet utilization, availability, maintenance, and inventory
• Work closely with outside sales and marketing to identify opportunities and grow market share
• Ensure a high level of customer service and personally assist with key accounts or escalated customer needs
• Implement processes that improve efficiency, productivity, and profitability across both locations
• Maintain compliance with company policies and applicable OSHA, DOT, and workplace safety requirements

For more information on this position or the full job description, please contact BG Aguirre at Herk & Associates:

BGAguirre@herkandassociates.com 

Qualifications

• 3–5+ years of experience within equipment rental, construction equipment, or a related industry
• Previous store, branch, operations, or multi-department management experience
• Strong sales and business development background with a demonstrated ability to grow revenue
• Experience managing P&L, budgets, expenses, and overall business performance
• Strong understanding of construction equipment and rental operations
• Proven ability to lead, coach, and develop teams
• Business-minded with the ability to balance sales growth with operational execution
• Strong customer relationship, communication, and problem-solving skills
• Highly organized and capable of managing priorities across multiple locations
• Bachelor's degree preferred; equivalent industry and leadership experience will be considered